Category: Strategy
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Whence creativity?
I have experience in media-driven businesses: I ran a corporate blog for a global juggernaut, was a writer for magazines and websites, and have always been adjacent to marketing types who like to tap into my writing and video expertise. Therefore, I went into Grey and Slate with full awareness of the hunger the business…
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My illustration process: standing on the shoulders of giants
I’ve been struggling to define my process for creating hand-drawn designs. I feel it is more than just ‘tracing,’ in the boring, mindless sense. As I have shared before, I do my hand-drawn designs on an iPad Pro, with an Apple Pencil, in Adobe Fresco. I look for visually interesting images from all sorts of…
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Why do ‘How-to’ Biz YouTubers think everyone can do what they do and succeed?
I’ve been on a tear these last few months, building up my Etsy store of expressive shirts for makers. Part of the journey has been learning about Etsy, Print on Demand, and design trends. So I spend a lot of time learning from folks on YouTube. One thing that occasionally pops up: some YouTuber shares their…
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Getting into a groove with my Etsy store of marker-inspired t-shirt designs
Back at the start of May, I kicked off the first line of products for my haberdashery. As I mentioned before, this idea was brewing in my head for some time until I honed in on expressive t-shirts for makers and hardware hackers. I am now 3 months in and have been learning a lot about what…